On November 1, 2024, Miniso brought the magical world of Sanrio to Bangladesh for the very first time, and it was an experience filled with cuteness, joy, and excitement! The Miniso x Sanrio launch event which took place at the Miniso Gulshan 2 Unimart store was nothing short of a dream come true for fans, attracting an incredible crowd of over 3,500 people.
The entire venue was transformed into a colorful wonderland celebrating kawaii culture, where everyone could immerse themselves in the whimsical charm of Hello Kitty, My Melody, Kuromi and other beloved Sanrio characters. The event featured so many fun and interactive experience zones that it felt like stepping into a storybook!
There was an adorable Ferris wheel that instantly became a favorite for families and friends, candy floss stations that added a sweet touch, and Sanrio-themed photo booths where fans could snap endless selfies with their favorite characters. The digital photo booth was another hit, letting everyone create and take home custom Sanrio snapshots to cherish forever. Every corner of the event was designed to bring smiles and spark joy, making it a celebration of cuteness unlike anything seen before. The energy of the crowd was contagious, with laughter and excitement filling the air as fans bonded over their shared love for Sanrio.
However, the highlight of the event was the launching of the official Miniso x Sanrio collection, featuring the most adorable lineup of products—from stationery and accessories to lifestyle items that perfectly captured the playful essence of Sanrio. Fans also loved all the offers that came along with purchasing their favorite products which included special goody bags, free plushies, and posters which they could get their hands on exclusive Sanrio-themed posters as keepsakes. . This one-of-a-kind event marked a special milestone for Miniso in Bangladesh, bringing people together and proving that kawaii culture truly has the power to connect hearts. It was a day full of unforgettable memories, endless fun, and pure cuteness overload, leaving everyone excited for what Miniso has in store next!
